ASSESSMENT 1 (50% of module mark)

ACADEMIC REPORT

Write a report (approx. 2000 words) on the following topic:

“Discuss critically how companies achieve quality in the value chain.  You may select a manufacturing company and their product or product range upon which to focus your discussion.”

Get the complete solution HERE

INSTRUCTIONS

READ THE POINTS BELOW BEFORE YOU START

1. You are required to review the academic literature on quality and how it is achieved within the value chain. Some, but not all, of the questions you should address are:

• What is quality? 
• How can it be defined?.
• What are the quality characteristics of a product?
• Why is it important for companies to achieve quality in their manufactured products?
• What are the disadvantages brought about by poor quality?
• How can companies be sure that they are conforming to quality standards?
• What is the role of quality in competitive advantage?

• Please note the word “critically”, which means you must base your report on a good many sources and you must compare and contrast the assertions of several authors.

• You may illustrate your points with examples of your chosen company’s practices but these examples must be short and no longer than three lines long.

• If your discussion relies on diagrams, etc., put them in the appendix and refer to them in your report.

• You must not copy from your sources.

• You must reference your academic sources appropriately within the text, using the correct format.  Omitting to include any references in the text will result in a FAIL mark.

• You must also cross-reference every reference in your report to a source on the final list of references.

• You must not depend solely on Internet sources (excluding journal articles) for your information, as this will result in a FAIL mark. 

• You must check your work for language or typographical errors before submission.

1. You must comply fully with the rules for written work in the MIP.

Please submit on Blackboard

You will receive feedback on your work within 15 working days

Grading criteria

• The content of your work should show evidence of:
• research of academic sources, especially journal articles
• a well-explained and logical structure
• a critical approach to your sources
• understanding of the concepts
• sound, well-rounded arguments
• attention to the brief (you must do what is asked)

• The presentation of your work will be assessed according to the following criteria:
• has appropriate format and headings
• is written in an academic style and language
• is appropriately referenced, using the Harvard Referencing System, both in the text and on the list of sources.
• avoids use of shortened verb forms, 1^st/2^nd person or colloquialisms/journalese.
• is free of errors of grammar, spelling and typography
• complies with instructions in the “Rules for presentation of written work” in 

   MIP

• achieves a similarity score of 10% or less on Turnitin.